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Content Marketing Specialist in Dallas, TX at Hi-Line

Date Posted: 11/29/2018

Job Snapshot

Job Description

Content Marketing Specialist

Hi-Line, an industry leader in mobile industrial hardware stores is seeking a Content Marketing Specialist to join our Marketing Team.  The Content Marketing Specialist will play a dynamic role on our team and will provide support across a range of our marketing activities.

Do you enjoy overseeing digital communications channels and assisting in the development of assets for both social and owned channels?  Do you like build brands and engage customers?  Are you motivated by the challenge of elevating Hi-Line as the primary knowledge-holders in the aftermarket supplies industry?  Then read on!

Our ideal candidate will be creative; work independently yet be collaborative, and be amazingly organized.  You should be highly motivated and energetic and embrace new challenges.  You should be innovative and compelling in the content you create and the manner you communicate it.  With many exciting opportunities on the horizon, we will value your pioneering spirit and look to you to ensure that we are driving our business through our communication channels.  Excited about the possibilities?  Let us hear from you today!

Key Responsibilities:

  • Content Creation (copywriting, editing, layout/design)
  • Management of Digital Marketing Platforms, including but not limited to email, social media, web, SEO/SEM
  • Website and Blog
  • Video and Photography production
  • Proactively determining our customer’s needs and optimizing communications accordingly
  • Assisting in the review of all marketing materials and assets to ensure brand standards are maintained and aligned with intended use and strategy
  • Manage relationships with outsourced clients
  • Prioritizing and Managing competing priorities
  • Prepare data and review continually to assess campaign performance
  • Being a Brand Ambassador for Hi-Line

Job Requirements


  • Degree in Marketing/Communications or related field Preferred
  • 2+ Years of Marketing/Advertising Support, preferably B2B
  • Proficiency in Microsoft Office
  • Proficiency in Adobe Creative Suite
  • WordPress experience preferred
  • Magento or Big Commerce experience a plus
  • Experience Preparing and Managing Social Media Content Calendar

Hi-Line is an equal opportunity employer. Hi-Line does not discriminate based on age, race, national origin, disability, gender or religion.


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